Got The Job But No Call About Orientation Site Www.Reddit.Com It’s Not My Job

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It’s Not My Job

How to Increase the Business of Your Competitor

These words are been heard by the employees of many organizations said to their customers, dear friends, entrepreneurs, managers, sales people. Today I am going to share with all of my friends a very important strategy on how to grow your sales, your business and stop your competitor from taking your customers.

I have seen many organizations well maintained, they have a good no of staff members, good interiors, good ambience and good coaching and orientation programmes for their employees. They do Planning for best products and best services. But they forget to do one thing which is very important. Taking care of customers after the sale has been made (after sales services).

With this weakness, we are increasing the business of our competitors by giving them the opportunity of improving their services. Many organizations do have the department of customer service but we don’t see any improvement in the customer service. This is because the lack of communication gap between the management, for example recently I was calling a customer care number given by the company after I placed the order, I tried calling all the 3 numbers provided by them, but all were engaged, then I called other numbers that I found on their website, to my shock the person when I as my question regarding one of their product suddenly she said it’s not my job, please try those customer service numbers provide to me, I was really shocked and said to myself that I will never do business with this company again in future.

THOUGH YOUR COMPANY MAY HAVE GOOD MANAGERS, GOOD STRATEGIES, GOOD REPUTATION, but what is the use of keeping good staff when your organization cannot provide good customer service after the sale has been made?

Here I am providing some suggestion that can work miracles for your organization.

1. Implement effective customer database management strategy in your organization, keep a separate executive to keep updating your customer database and take care of all necessary steps to keep the customers happy.

2. Start a call centre in your organization ( customer call centre) appoint 1 or 2 or more customer care executives according to the capacity of your organization, ask them to call all the customer the very next day who have purchased a product or service from you. Ask the customer whether they got what they were looking for?, are they satisfied with your staff?, are they unsatisfied? Then ask for the reason? Ask them why they have chosen your company? How they came to know about our organization? Did anyone refer them to us? This may be known to many organizations but they should be followed in practical method.

3. Once you set up your customer care centre, your database should be feed in such a way that you should know the taste of your customers to a particular product. Like their color of choice, their shopping choice, their taste of hospitality etc.

4. Appoint a manager in your organization like Customer Care Manager, who will be looking after call centre activities. Whose job is to keep your recent, current and future customers happy with your services all the time?

5. Implement a strategy through which customers should not hear ” this is not my job” from your employees. Train your employees in such a way that they should able to handle all kinds of complaints and queries from customer.

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